Tuesday, June 20, 2006

NPR: Univision Sale Comes Amid Increased Competition

Noah Wolfe turned me onto this story today, thanks!

Media
Univision Sale Comes Amid Increased Competition

by

Morning Edition, June 20, 2006 · Bids are expected to top $11 billion in the sale of Univision, the dominant Spanish language media outlet in the United States. But the network's next owners will face big challenges. There is more competition than ever from newer Spanish media. To keep its dominance, Univision seeks to attract and keep, younger, bilingual Latinos.

Click [here] to listen to the story.

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