Sunday's edition of The Washington Post has a brief by researcher Zack Goldfarb on the dueling Spanish-language radio ads sponsored by the Republican National Committee and Democratic National Committee up on the air in the Southwest. The piece includes my comment on the potential impact of the ads.
Click [here] for the full story or see excerpts below:
The Washington Post
Immigration and the Airwaves
Sunday, April 23, 2006
Page A05
A surge in voter interest in immigration -- the issue ranked second after the Iraq war as voters' most pressing issue in a recent Gallup poll -- coincides with a new round of immigration-related political ads. Jim Pederson, a Democrat challenging Sen. Jon Kyl in Arizona, takes aim at his GOP opponent's focus on border security and enforcement. "Kyl actually believes that illegal immigrants will turn themselves in to be deported," Pederson says in the spot.
The Democratic and Republican national committees have taken out competing ads on Spanish-language radio stations.
...
"The issue is on the forefront of the minds of Hispanics and immigrants in the country right now," said Adam J. Segal, director of the Hispanic Voter Project at Johns Hopkins University. "Hearing these ads will likely cause them to recommit themselves to sending their message . . . louder and stronger and perhaps even longer than they thought."
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The full Sunday political column is [here].
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