Wow. Given the shocking amounts of money (record-breaking) poured in political TV advertising this is not without context. But I find this prediction, that Univision will have nearly doubled political ad spending receipts.
"Univision Communications, the media giant with two broadcast networks, a Web portal and multiple radio stations, expects to sell as much as $20 million in political ads during the second half of 2008 and around $37 million for the entire year, Chief Financial Officer Andrew Hobson told investors in a second-quarter conference call. During the previous presidential election cycle, Univision garnered $16.2 million worth of political ads."
According to USA Today, the AFL-CIO has Spanish-language radio ads on the air.
National Journal reported on a Spanish-language radio ad the Obama campaign has been running.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment